Book direct
and save up to 10%
compared to Booking.com
Check rooms and rates
From152US$ /night
Check-in
21Aug2025Select date
Check-out
22Aug2025Select date
Rooms and Guests2 Guests, 1 Room
Key details

Hotel Overview

111 Cromwell Road, London, United Kingdom, SW7 4DP

Ashburn Hotel - Luxury boutique hotel near Natural History Museum

Ashburn Hotel is a 4-star boutique hotel located in a peaceful side street in Kensington, a 3-minute walk from Gloucester Road tube station. The hotel offers 38 rooms with air conditioning, free Wi-Fi, and a 24-hour reception. Nearby attractions include the Natural History Museum (4-minute walk), Science Museum (5-minute walk), and Royal Albert Hall (15-minute walk). The area provides access to multiple tube lines for easy transport across London. The hotel features a continental breakfast (surcharge), air-conditioned rooms, and a bar open from 5 PM to 11 PM.

Additional perks of the hotel

Complimentary wireless internet access

Air-conditioned public areas

Concierge service for local recommendations

Luggage storage and laundry service (except Sundays and bank holidays)

Lift access to all seven floors

Step-free access not available (six stairs to reception)

Rooms

Ashburn Hotel offers four room categories: Queen Double, Superior Double, King Double, and Deluxe. All rooms include a private bathroom, 42-inch plasma TV, international TV channels, fridge, hairdryer, in-room safe, and tea/coffee making facilities. The Queen Double measures 22 square meters, while the King Double provides a separate seating area. Rooms feature dark wood furniture, modern technology, and signature color accents of aubergine and silver.

Other conveniences

Turndown service with nightly gifts

Bathrobes and slippers provided

Iron and ironing board available on request

Electric kettle in all rooms

Soundproofed rooms with carpeted flooring

AM/FM alarm clock

View all

Choose Your Room

Our listed hotels offer a variety of room types—double rooms, family suites, or deluxe options—all with features like breakfast, flexible cancellation policies, and exclusive deals.
Superior Double Room
Max:
2 persons
270 sq. feet 
Bed options:
1 King-size bed
Heating
Air conditioning
Check Prices
King Double Room
Max:
2 persons
280 sq. feet 
Bed options:
1 King-size bed
Heating
Air conditioning
Check Prices
Deluxe Queen Room
Max:
2 persons
325 sq. feet 
Bed options:
1 King-size bed
Heating
Air conditioning
Check Prices
Show all roomsLess

Room Rates & Availability Tracker

Find Deals for Your Travel Dates

Transportation Tips

Transportation Options

City Centre
London 2.7 mi
Airports
London City (LCY) 11.7 mi
London Heathrow (LHR) 13.9 mi
Train
Kensington (Olympia) 1.1 mi
Paddington Station 1.6 mi
Underground
Gloucester Road tube700 ft
Bus
Bus stop1000 ft

Amenities

Thoughtful hotel amenities for a comfortable stay

General

  • No smoking on site
  • Free Wi-Fi
  • Safe deposit box
  • 24-hour reception
  • Express check-in/ -out
  • No pets allowed
  • 24-hour security
  • Luggage storage
  • Allergy-free rooms
  • Lift
  • Smoke detectors
  • Fire extinguishers
  • Key card access

Services

  • Housekeeping
  • Laundry
  • Dry cleaning
  • Tours/Ticket assistance
  • Welcome drink

Dining

  • Bar/ Lounge area

Business

  • Fax/Photocopying

Spa & Leisure

  • Leisure/ TV room

Room features

  • Air conditioning
  • Heating
  • Soundproofed rooms
  • Sitting area
  • Ironing facilities

Bathroom

  • Free toiletries
Show more

Hotel Location

111 Cromwell Road, London, United Kingdom, SW7 4DP
Map view
111 Cromwell Road, London, United Kingdom, SW7 4DP
Nearby
Museum
18 Stafford Terrace
3300 ft
Museum
Design Museum
3600 ft
81 Fulham Road Chelsea
Michelin House
3900 ft
Restaurants
ristorante vecchiomondo
100 ft
118 Cromwell Road
Park International Piano Bar & Restaurant
1000 ft
International Piano Bar & Restaurant 117-129 Cromwell Road The Park International Hotel
CheckMate Bar
1300 ft
117-129 Cromwell Road
Forum Room
1000 ft
Kensington Forum 97 Cromwell Road
La Pergola
1400 ft
138 Cromwell Road
Lorenzos London
1400 ft
138 Cromwell Road
Umami London
2000 ft
98 Cromwell Rd

Guest Reviews & Ratings

What Guests Are Saying?
Guest reviews
5.0/10
based on 12 reviews
4.5/5 based on 1184 reviews
8.1
8.1/10 based on 2507 reviews
#238 of 1,141 hotels in London based on Tripadvisor
Dave
United Kingdom, February  2024
8.0/10

The hotel offers comfortable and spacious rooms just off the lobby, providing a cozy environment, despite the occasionally hot temperature. The location is excellent, especially for visits to nearby attractions and shopping places, though a bit far from the theater district.

Rooms
8.0
The rooms are very good size and the bathroom ensures a feeling of spaciousness.
Service
7.0
The service was attentive, yet early morning noise disrupted some relaxation, indicating a need for better proactive management.
Location
9.0
The hotel is excellently located near Gloucester Road tube station, offering easy access to various parts of the city.
Dining
9.0
Facilities
8.0
The hotel features everything one could need, ensuring a convenient and enjoyable stay.
Frank
United Kingdom, February  2024
8.2/10

The hotel offers lovely and comfortable but small rooms with some nice extras like dressing gowns and slippers. The service was exceptional, with attentive and friendly staff. Its central location near Gloucester Road station is perfect for exploring London. The dining experience, although good, may be a bit expensive. Overall, a great value for money stay.

Rooms
8.0
The rooms were lovely, comfortable, but small, with some nice little extras like dressing gowns and slippers.
Service
9.0
The service was exceptional, with staff responsive to our needs and very friendly.
Location
9.0
The hotel's location is very good as it is central in London, close to Gloucester Road tube station, with shops and restaurants nearby.
Dining
7.0
The dining experience was very good, offering a variety of choices such as cereals, fruits, and pastries.
Facilities
8.0
The hotel facilities were convenient and well-kept.
William
United Kingdom, January  2024
8.6/10

I booked and paid for my stay at the hotel two months in advance, and I was amazed by the size of the room compared to other hotels in London. It had a nice little fridge, a safe, and a water kettle. The room was very clean, spacious, well-equipped, and tastefully decorated, making my stay very comfortable.

Rooms
9.0
The room was big compared to other Hotels in London and well-furnished, with a nice little fridge and a safe.
Service
9.0
The service was great, the staff was very friendly, helpful, and knowledgeable.
Location
10.0
The location was perfect with the tube entrance right across the street next door to a grocery store. It was ideal for visiting places like the Royal Albert Hall and museums, with the tube station just a minute's walk away.
Dining
7.0
The dining experience was OK for me, offering a varied choice for the hotel size, although it cost an extra £7.50. The food was adequate, but there were some issues with the quality on certain occasions.
Facilities
8.0
The facilities were satisfactory, offering everything I needed for a pleasant stay.
Great location
Dining cost extra
Michael
United Kingdom, January  2024
8.4/10

I had a pleasant stay overall at this hotel. The rooms were excellent, quite spacious, very quiet, and comfortable, perfect for two adults. The service was top-notch, with amazingly helpful and friendly staff. The location was convenient, just around the corner from Gloucester Road Tube Station and within walking distance of many attractions. The dining experience was beautiful but could offer more variety. The facilities were well-maintained.

Rooms
9.0
The rooms were nice and light, quite spacious, and very comfortable for 2 adults.
Service
9.0
The staff were extremely friendly and attentive, offering excellent service.
Location
9.0
The location was excellent, very near Gloucester Road Underground Station and within easy walking distance of major attractions.
Dining
7.0
The dining was fine but could offer a more extensive variety of options.
Facilities
8.0
The facilities provided were satisfactory and well-maintained.
convenient location
limited dining options
Francis
United Kingdom, November  2023
8.6/10

The hotel had elegant rooms with extra touches like a plate of truffles, but they were a bit small and the smell of cigarettes and sweat was a bit off-putting. The noise from the nearby railway made it hard to sleep, and the lack of breakfast, though temporarily unavailable, was disappointing.

Rooms
7.0
The rooms were elegantly furnished but on the small side with noticeable odors and noise from the railway.
Service
9.0
The staff was extremely helpful and made our stay even better, but there was a slight issue when my partner arrived before me.
Location
10.0
The hotel is in London's best location, very central with easy access to public transportation and great dining and shopping options.
Dining
8.0
The dining experience was good with higher quality and selection compared to similar-priced hotels. It was disappointing to find out that breakfast was not included.
Facilities
9.0
The facilities were in tip-top condition with superb Wi-Fi.
Maurice
United Kingdom, October  2023
8.2/10

I had a pleasant stay at the hotel. The rooms were comfortable, and the staff was attentive. The location was ideal for exploring London, but the dining experience could be improved. Overall, it was a good value for the money.

Rooms
8.0
I stayed in a lovely room facing the street, and it was very comfortable, especially the bed.
Service
9.0
The staff were very attentive and accommodating, resolving any issues promptly.
Location
9.0
The hotel is perfectly situated near Gloucester Rd tube station, making it easy to visit various attractions.
Dining
7.0
The dining experience was average, but there are nearby dining options available that offer more variety.
Facilities
8.0
The hotel provides convenient facilities to ensure a comfortable stay.
Great location
Average dining
Julian
United States, September  2023
8.2/10

I had a pleasant stay at this hotel. The room was lovely, very clean, and the bed exceptionally comfortable. However, the bathroom was a little small for my liking. The service was super friendly and accommodating, especially when they provided a bottle opener for my beer. The location was excellent, just around the corner from Gloucester Road Tube Station. The dining experience was a bonus, with staff willing to please. Overall, a great value for money option.

Rooms
8.0
The room was lovely, very clean, with a nice bathroom, and the bed was very comfortable. However, the bathroom was a little small, which was a slight drawback.
Service
9.0
The service was super friendly and accommodating. They even provided a bottle opener for my beer, which was a nice touch.
Location
9.0
The location was excellent, just around the corner from Gloucester Road Tube Station, making it very convenient for accessing the underground.
Dining
7.0
The dining experience was a bonus, with staff very willing to please. However, there was an extra charge for certain items that was not well-explained in advance.
Facilities
8.0
The hotel offers a range of facilities to make your stay more comfortable.
Andy
United Kingdom, July  2023
7.0/10

The hotel is situated on a quiet street, very close to Gloucester Road tube station and within walking distance of Hyde Park and the prestigious museums. While the rooms are cosy and reminded me of home, the service was a bit off-putting due to noise early in the morning, but the location is excellent with convenient access to amenities.

Rooms
8.0
The rooms are cosy and reminded me of home, clean, and a good size.
Service
6.0
The service was a bit off-putting at times, but they offer facilities like dry cleaning and housekeeping.
Location
9.0
The hotel is very close to Gloucester Road tube station, quiet street, and near the Underground and supermarkets.
Dining
7.0
The breakfast selection was limited at times, but it offered a nice variety including fresh fruit and pastries.
Facilities
5.0
The hotel provides basic facilities, but it is missing some essential amenities for a more comfortable stay.
Marc
United States, June  2023
7.8/10

My stay at the hotel was a mix of good and not-so-good experiences. The rooms were not exactly as pictured and quite warm, but they were cozy and had lovely little touches that made them comfortable. The service, especially when we had an issue with the air conditioning, was exceptional, although the value for money was a bit questionable. The location was superb, close to key attractions and transportation. The dining options were a bit overpriced for what was offered. Overall, a pleasant stay with a few hiccups.

Rooms
7.0
Despite not matching the photos and being too warm at times, the rooms were comfortable with nice little details.
Service
9.0
The staff was attentive and went above and beyond, especially when we had issues with the air conditioning.
Location
9.0
The hotel's location was fantastic, within walking distance of many key attractions and with convenient access to public transportation.
Dining
6.0
While the dining experience was enjoyable, the prices were a bit on the high side for the offerings.
Facilities
8.0
The hotel facilities were adequate for a comfortable stay.
Eugene
United States, May  2023
8.0/10

The hotel surprised me with a lovely, spacious room that had great facilities like a comfortable bed, a table, and even a chair in front of the TV. However, the room was a bit too hot at times, which was a downside. The location was superb, close to public transport and various attractions. The service was exceptional, with a very helpful and efficient staff, but there were noise disturbances early in the morning. The dining experience was enjoyable, with good and plentiful options, but there was an issue with the timing of cleaning. Overall, a great value for the money.

Rooms
8.0
The room was nice and light, offering plenty of space with brilliant facilities.
Service
7.0
The staff were extremely helpful and personable in their various roles.
Location
9.0
The location was excellent, central to all the activities, public transport, and restaurants.
Dining
8.0
The dining was good and plentiful, offering a cooked option if needed.
Facilities
8.0
The facilities were modern and convenient for a pleasant stay.
Julia
United Kingdom, May  2023
8.6/10

I had a lovely stay at the hotel. The rooms were compact but nicely appointed with a classically themed fitout and a super comfy bed; however, despite having the window open all night, it was still cold in the morning. The service was excellent, with all staff being welcoming, friendly, and very polite. The location was absolutely to my complete satisfaction, near Gloucester station for easy access around London. The facilities were convenient and well-maintained, making my stay enjoyable.

Rooms
8.0
The rooms were a bit cramped but nicely decorated.
Service
9.0
The staff were all welcoming, friendly, and very polite.
Location
10.0
The location was superbly situated just 2 minutes walk from the tube station, perfect for exploring London.
Dining
7.0
The dining was adequate, with a free drink in the lounge for one hour.
Facilities
9.0
The facilities were convenient and well-maintained.
Gemma
United Kingdom, April  2023
8.0/10

The hotel was big in London standards, but not in great condition. The room was unique, facing Cromwell Road, with a carpet covering screeching wood. The king-size bed had two mattresses close together, making it uncomfortable to lay in the middle. The location was excellent, very convenient for the tube and with a good selection of restaurants and shops nearby. The staff was so helpful and friendly, always ready to assist with any inquiries. The dining experience offered a continental breakfast, but the option to pay for an English breakfast was disappointing.

Rooms
7.0
The room was big but not in great condition, with a unique layout facing Cromwell Road. The bed, although king-size, had two mattresses close together.
Service
9.0
The staff was super friendly and helpful, making sure our needs were met during our stay.
Location
9.0
The hotel's location was perfect, extremely close to Gloucester Road Tube, making it convenient for day trips or nights out.
Dining
7.0
The dining experience offered a continental breakfast, but the absence of an English breakfast option was disappointing.
Facilities
8.0
The facilities didn't offer anything extraordinary, but they were sufficient for a comfortable stay.
Show more
Unlock Early Booking Discounts
Grab Your Special Rates Today!
Check Rates

Next best alternative

Consider them for your next trip.
Check-in
21Aug2025Select date
Check-out
22Aug2025Select date
Rooms and Guests2 Guests, 1 Room